TERMS OF REFERENCE
Position Name: Consultant – Divisional Coordinator (Gujarat)
Number of Position: 4
Reporting To: Project Coordinator
Location: Ahmedabad, Navsari, Sabarkantha & Rajkot- Gujarat (One each)
Duration: Project Based (Short term from 1st July,2025 to 31st March,2026)
Project: Adolescent Health & Nutrition and Maternal Nutrition Project
About PCI India
PCI India, a registered Indian society, has been working in India for the past 25 years. We drive interventions to transform the lives of communities at scale by solving complex development problems. In the past year, PCI India reached more than 1.5 crore, i.e. 15 million people in 1649 Blocks of 163 Districts in 14 States
About the Project
Maternal undernutrition and iron-deficiency anemia contribute to 20% of maternal deaths globally and significantly increase risks of perinatal mortality, especially among pregnant women and adolescents. In India, where around 30 million pregnancies occur annually, a large proportion of women enter pregnancy malnourished—18% are underweight (BMI <18.5), 24% are overweight or obese, 52% are anemic, and 7% begin pregnancy as adolescents (NFHS-5, 2019). As per NFHS-5, anemia prevalence in Gujarat exceeds 62%, while 25% of women aged 15-49 years have a low Body Mass Index (BMI). At the same time, 77% of women had four antenatal care visits, and 79% registered in the first trimester. These maternal health issues result in poor birth outcomes, such as low birth weight, preterm birth, and increased risk of complications like dystocia, hemorrhage, pre-eclampsia, and gestational diabetes. These maternal health issues result in poor birth outcomes, such as low birth weight, preterm birth, and increased risk of complications like dystocia, haemorrhage, preeclampsia, and gestational diabetes.
To address these issues, the Government of India is implementing Anemia Mukt Bharat (AMB) and Pradhan Mantri Surakshit Matritva Abhiyan (PMSMA). AMB focuses on six key strategies including IFA supplementation, testing and treatment, BCI, and improved supply chain and monitoring, while PMSMA ensures quality antenatal care and identification of high-risk pregnancies. Anemia among adolescents is also catered to the comprehensive AMB strategy with supplementation, testing and follow up. NI, in collaboration with Goal, plays a critical role in strengthening maternal nutrition services to address persistent gaps and sustain progress.
Project Overview
This project aims to strengthen the implementation of maternal and adolescent nutrition interventions—focusing on improved ANC/PNC service quality, consistent availability of IFA and calcium, anemia testing among adolescents, and community engagement using behavior change tools. Nutrition International, in collaboration with PCI and government stakeholders, will support program planning, capacity building, supply chain management, and advocacy to enhance maternal nutrition outcomes. The goal is to scale up proven strategies, ensure system readiness, and increase uptake of essential nutrition services for adolescents, pregnant and lactating women.
This project is a collaborative effort, with NI overseeing technical and financial aspects and PCI executing implementation activities.
Qualification Required
- Graduate in Nutrition/Social Science/Social Work, Public Health or any related field.
Experience Required
- Minimum 3-4 years of experience working with the ICDS, health department, or NGOs working in health and nutrition.
- Understanding of the functioning of ICDS, Health, SHGs, Youth clubs, PRI and field level functionaries (ASHA, AWW, ANM).
- Strong understanding of the nutrition technical domain (maternal and adolescent nutrition)
- Good Communication skills in English and Hindi with a good understanding of MS Office.
Skills and Competencies
- Should be a local candidate/strong familiarity with the district and block.
- Sound Communication skills in Gujarati with good understanding of MS Office and functional writing skills in English.
- Understanding of health and nutrition situation and challenges of the region.
- Experience working in teams and with diverse stakeholders.
Pre-requisite
- Willingness to travel to inter and intra Districts monthly
Application closure date: June 13th, 2025
About the Role
Based at the assigned districts, the Divisional Coordinator (DC) will work under the guidance of the Project Coordinator. S/he will be the focal point at the district level and coordinate the activities in line with the PIP (MIFA and AHN) and ensure that all targets are achieved. S/he will actively engage with the project stakeholders including officials in the Health Department, Department of Women and Child Development as well as PRIs, and other partners of Nutrition International and solicit their support in implementing identified project activities.
Responsibilities: –
Adolescent Health and Nutrition (AHN)
- Facilitate implementation of Weekly Iron and Folic Acid Supplementation (WIFAS) through schools, AWCs, and outreach platforms such as AHWDs, ensuring consistent coverage of in-school and out-of-school adolescent girls.
- Engage with Education, ICDS, and Health departments to strengthen delivery and monitoring of adolescent health services, especially iron supplementation, anemia testing, and counselling.
- Support targeted interventions to reach underserved groups including adolescents in private schools, vocational institutes, and out-of-school girls.
- Promote community and parental engagement through BCI tools to improve supplement adherence and health-seeking behavior among adolescent girls.
- Conduct joint field visits to schools and AWCs with block/district officials to monitor quality and consistency of adolescent nutrition service delivery.
- Validate data related to adolescent anemia testing, supplementation, and counselling in HMIS and ICDS-CAS, and ensure timely corrective actions for reporting gaps.
- Facilitate rollout and usage of adolescent-friendly communication platforms such as the ANIKA chatbot among frontline workers and peer educators.
- Maternal Nutrition (MN)
- Support improved delivery of maternal nutrition services during antenatal care (ANC), postnatal care (PNC), and Village Health and Nutrition Days (VHNDs).
- Facilitate IFA and calcium supplementation, counselling on dietary diversity, early ANC registration, and weight/BMI monitoring for pregnant women.
- Coordinate with Health and ICDS departments to advocate for inclusion of maternal nutrition indicators in planning, reporting, and supervisory formats.
- Assist in timely procurement and equitable distribution of maternal nutrition-related commodities including digital haemoglobinometers and supplements.
- Organize and support trainings for ANMs, ASHAs, AWWs, and supervisors on maternal nutrition protocols, use of tools, and counselling techniques.
- Leverage VHNDs, PMSMA days, and outreach sessions to drive coverage and visibility of maternal nutrition services and ensure follow-up with high-risk pregnancies.
- Promote family engagement through behavior change efforts—especially with husbands and mothers-in-law—to support maternal care practices and adherence to supplementation.
- Programmatic Responsibilities
- Introduce the project to district/block-level stakeholders jointly with the Project Coordinator and ensure regular updates to build administrative ownership.
- Support rapid landscape assessments to identify service delivery gaps and context-specific challenges related to both AHN and MN components.
- Facilitate district-level orientation workshops and planning meetings to build buy-in and initiate implementation of interventions.
- Coordinate convergence across departments (Health, ICDS, PRI, Education) through regular participation in district/block meetings and advocacy for resource allocation.
- Monitor monthly stock availability of IFA, calcium, digital Hb meters, and other commodities; support accurate forecasting, timely indenting, and buffer stock maintenance.
- Conduct supportive supervision and field monitoring across platforms (schools, AWCs, health facilities) and share findings to guide timely corrective actions.
- Compile and submit monthly progress reports capturing quantitative and qualitative insights; support review meetings with performance data and recommendations.
- Document implementation experiences, success stories, and promising practices to contribute to cross-district learning and donor reporting.
- Promote digital innovations like ANIKA and other tools to support frontline worker performance and system strengthening.
Undertake any other responsibilities assigned by the Project Coordinator, State Program Officer, or senior project leadership.
PCI is committed to preventing any type of unwanted behavior at work including sexual harassment, exploitation and abuse, lack of integrity and financial misconduct.